What do you want or need to do?
That is, you create a project and you need to track its management. In creating this project, there are different points that need to be analyzed, like a real checklist. So, to standardize these analysis points in project management , the WH method was created , which acts as a checklist to validate your action plan. You will understand better by analyzing the following topic! What are the main elements of wh? Each element of the acronym has a meaning. The Ws represent what it would be in English: "What", "Why", "Who", "When" and "Where", while the Hs represent "How" and "How much". To clarify all the meanings, let's create an example. Imagine that your company wants to increase sales and has identified that it can achieve this by purchasing marketing automation software . Let's see how the WH method could be applied.What: What will be done? The first W means "What", translated into Spanish. Following Chinese Australia Phone Number List our example, you could fill this field with the following wording: I want to hire a service/ software to automate marketing strategies, such as creating email marketing automation flows! Why: Why will it be done? The second W means "Why" in Spanish. Here you need to determine why you want to do it , why it is necessary and why it is relevant. In our example, the reason to invest in the software would be to map out a buying journey and route potential customers until the order is closed. Who: Who will it be done by?
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The third W refers to who will take the given action . This point is important to designate responsible people . If this is the case of a multi-activity, multi-stakeholder action plan, everything must be well described so that there are no errors. ADVERTISEMENT Following our example, let's assume that you yourself are responsible for evaluating and contracting the software, right? When: When will it be done? Now, in the fourth W, let's determine when the action should be carried out . Here, we are talking about the deadline and this is essential in any project. After all, an action plan without deadlines and steps will certainly not happen as expected. Let's say that in our example, the strategy must be applied within a week, with a specific date for hiring. Where: Where will it be done? The fifth and final W refers to the place w
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