|
|
You can get your message directly to a user within their messaging app, so you’re not restricted only to the news feed, meaning you can (somewhat) naturally reach out via a direct, personalized message. You can use these for almost any type of remarketing. For example, Jon Loomer uses them to give users who engaged with a previous webinar ad a reminder to convert: facebook messenger ads jon loomer (Image Source) But the kicker here is being able to scale this effort to huge lists – you can retarget thousands of people with these semi-personalized messages.
Typical display advertising conversion rates aren’t great. And the Facebook News Feed is Benin WhatsApp Number already cluttered. With these ads, you also don’t run the risk of being seen as creepy or overreaching because you’re only targeting people who’ve already shown interest in your brand. And sending a personalized message gives you a better shot at landing conversions than a basic, mass-produced remarketing ad on their feed. 3. Messenger ads offer better local targeting options One of the best ways to use Facebook Messenger Ads is for building localized brand awareness.
Have you ever tried to run ads on Google or Yelp to drive local traffic? Did it work? If you haven’t used those sites or found success, Facebook Messenger might be your new favorite tool for advertising. With their new “Local awareness” feature, you can create newsfeed ads that drive huge levels of engagement. You can select a specific local audience depending on where your business is located to determine who will see your ads: facebook messenger ads local business awareness (Image Source) Once you’ve selected a target city or audience, you can come up with specific offers that people can use at your local business: jaspers marketing example Meaning you can drive real foot traffic with a simple, message-style ad! Driving local traffic has become increasingly difficult, but with these Facebook Messenger-style local ads, 4.
|
|
發表於 2024-3-6 16:01:27